When it comes to SEO tools, they are a dime a dozen. But when it comes to the best SEO tools, two names often dominate SEMrush vs SimilarWeb. Heck, they both also happen to be my two ultra favorite SEO tools as well. In fact, I love them so much so that I use both these tools at my digital marketing agency daily, and yes, if you have the budget and the resources, I really recommend you do the same as well. But, then I wondered: if I had the only budget for a single SEO tool, which would’ve been my top choice – SEMrush or SimilarWeb?
Obviously, I was intrigued. And a few searches later, and visit to the surprisingly toxic SimilarWeb vs SEMRush Reddit forum, I found out that I was not alone in this doubt. It turns out SimilarWeb vs SEMRush is a global SEO dilemma!
In today’s SEO article, we’ll – naturally! – be taking a crack at this “SEMRush vs SimilarWeb” mystery, comparing both of them across a variety of categories. You’ll find out which tool offers better keywords, backlinks and more
SEMRush vs SimilarWeb – A Must-Read For SEO Users!
With Google alone handling 3.5 billion searches every day, saying the web is a “competitive field” will surely be an understatement. Getting noticed is the only way for success these days. You’ve got to surpass the competition, earn top spots in the SERP’s – and the best way to do that? The humble SEO, of course!
For decades, SEO Practices like keyword analysis, rank tracking, link analysis, etc., have shaped how well sites are getting ranked on the SERP’s. The better the rankings, the more traffic you’ll enjoy, which leads to, yup, more profit
The only hiccup? Doing quality SEO can be hard. Some SEO strategies work better than others. While some just don’t – it’s crucial you get it right.
Which leads us to….
Table of Page Contents
- SEMRush vs SimilarWeb – A Must-Read For SEO Users!
- SimilarWeb vs SEMRush – Building A Winning SEO Strategy, Today!
- SimilarWeb vs SEMRush – Feature To Feature Comparison (2021 updated)
- SEMRush vs SimilarWeb – An Introduction
- SEMRush vs Similar Web – Let’s Talk About Their Features
- SEMRush vs SimilarWeb – The Basic Differences
- 1) SEMRush vs SimilarWeb – The Interface & Quality Of UX
- 2) SimilarWeb vs SEM Rush– Competitive Analysis
- 3) SimilarWeb vs SEMRush – Keyword Analysis
- 4) SEMRush vs SimilarWeb – Backlink And Its Analytics
- 5) SEMRush vs Similar Web – Social Media Analysis
- SEMRush vs SimilarWeb – Finally, It’s Time To Talk Plans And Prices!
- How To Get Free Access To SEMRush Pro?
- SimilarWeb vs SEM Rush – Frequently Asked Questions
- Which Is Better: SimilarWeb Or SEMrush?
SimilarWeb vs SEMRush – Building A Winning SEO Strategy, Today!
With powerful SEO tools like SEMrush and SimilarWeb, devising effective SEO strategies is now easier than ever before. just a tap a button, and they’ll analyze everything from your sites (and your competitors) keywords, backlinks, content, rankings, errors, pros, and a ton of other complicated SEO metrics and will bring you great SEO strategies in an instant – we should know, as we often use them to spruce up our very own sites
Again, if you can get SEMRush & SimilarWeb both, go for it. After all, If there’s one thing better than a powerful SEO tool, its TWO powerful SEO tools, right?!
However, if you don’t have such a luxury or is forced to choose between SEMRush Vs SimilarWeb for other reasons don’t worry, we are – or better yet, our SEMRush vs SimilarWeb review and comparison – is here to help
Well, let’s begin
SimilarWeb vs SEMRush – Feature To Feature Comparison (2021 updated)
Often held to a high standard by the SEO community’s world over, both SimilarWeb and SEMRush are top champions in their own regards. They are fast, efficient, and in our opinion, are great tools that every SEO’s must try out.
However, amongst the two, which should be your SEO champion?
Read on to find that out;
SEMRush vs SimilarWeb – An Introduction
Just for a bit of context and to help jog your memory, here’s a quick overview to both SEMrush and SimilarWeb;
Founded in late 2008, SEMrush has come a long way from its humble beginning as an in-house tool – and all credit has to go to the massive portfolio of web apps it offers. It includes toolkits for SEO, advertising, content marketing, social media managing, competitive research, etc… yup, you name it, and SEMrush will have it.
A multipurpose digital intelligence tool, SimilarWeb is known for its amazing suite of tools designed to help you analyze and track yours as well as your competitor’s sites. Currently, it has 250 employees across 8 global offices & was recognized as one of Europe’s top 100 fastest growing firms by red herring in 2015.
SEMRush vs Similar Web – Let’s Talk About Their Features
With both SEMrush and SimilarWeb adopting a similar Modus operandi, the real differences come down to their key inner features, their unique quirks, if you will. Below you can find a total, “in-depth” breakdown of the same.
SEMRush vs SimilarWeb – The Basic Differences
As an SEO analyzing tool, they both take different approaches: with SimilarWeb going full-on as a competitive analysis tool, with tools allowing you to keep an eye on your, as well as your competitors, businesses overall, track possible SEO opportunities, and helps to improve SEO decision making and strategizing. SEMrush, on the other hand, relies on a more holistic suite of tools for handling competitor analysis. It offers much of the same perks as SimilarWeb, but also extends its helpfulness to other niches as well.
With both of them, you can gain deep insights into what your rivals are doing, their top-performing keywords, backlinks, etc…when it comes to marketing; however, SEMrush edges past with its prowess whereas SimilarWeb just lacks it. Do you know what else SEMrush lacks? A free variant – it’s not offered at all. With SimilarWeb, you can enjoy their tool-free for three months, and after that with limitations.
With that, we have covered the more obvious differences.
Now, on to the big ones;
SEMRush vs SimilarWeb – Finally, It’s Time To Talk Plans And Prices!
With both taking the affordable route, SEMrush, and Similar web. However, it takes different approaches when it comes to pricing their plans, with one going the priced per tier way while the other is priced per quote.
Well, let’s take a closer look then;
Armed with three fixed price plans and a customizable enterprise edition for big businesses/agencies, the cheapest plan called “Pro” starts at $99.95 for a month and is available for $83.28 if billed annually. Catered mainly for smaller to medium firms, the next plan is “Guru”. Usually, this one will cost you $199.95 per month. But if you want to save $400, you can go for its annual version, which is priced at $1999.40.
Next up, we have the business plan, which is mainly aimed at companies that carries a huge footprint, like e-commercial sites, ad agencies, etc… you can now get it for $399 a month or $3999 if you’re okay with annual billing. Finally, SEMrush also offers premium “priced-per-quoted” plans for enterprise users with extra needs.
To know what these plans offer, and the differences between them, we’d advise checking out their site, as they often change things around.
Unfortunately, there is no free version for SEMrush. But there is a free trial for 14 days, which you can use to assess their premium plans.
With SimilarWeb, things are a bit complicated as there is no fixed range of plans from which you can choose from. Instead, they follow a price per quota system, meaning that you’d only have to pay according to the services you use. The first plan, of course, is a free variant, which you can use fully featured for the first three months.
Upgrading moves you to Enterprise package, which consists of custom plans. Yes, instead of tying you down with a single plan that often has extra features you might not even need, SimilarWeb effortlessly allows you to create specific SimilarWeb plans with only features that you’ll actually end up using every day,
Consequently, this can save you a ton of money, especially in the long run.
Under the Enterprise plan, you can choose from;
Multiple users, Unique visitors, Industry analysis, Keyword analysis, Popular pages, Mobile app engagement, global & country-specific data, Up to 3 years of data on web traffic, up to 28 months of mobile app data, and unlimited results per metric.
On average, expect to shell out anywhere from $299 to $1499 per month depending on your requirements.
SimilarWeb vs SEM Rush – Frequently Asked Questions
Now that you know all about their differences, merits and problems, its time for a quick FAQ session on SimilarWeb vs SEM Rush. If you’re on the fence about buying either one, the below answers might help you nail the choice.
After all, an informed customer is the best kind of customer, right?
Which Is Better: SimilarWeb Or SEMrush?
When considering SEMRush vs SimilarWeb, just a glance alone is more than enough to tell you that SEMRush is far superior to SimilarWeb on almost every accounts, thanks to the extra site audit toolkit, keyword/PPC magic tool, etc… It also caters far deeper site analysis through its site auditing tool, which promptly helps to identify potentially critical SEO problems and suggests possible remedies instantly.
In Similar Web’s defense, you’ll be getting advanced, in-depth webpage and session analysis details. And it also offers a free variant, not to mention you can adjust the costs based on your specific requirements.
So now what? You be the judge. Read the comparison, review your business goals & find out which tool will work best for your SEO needs.